Logo | Packaging | Illustration
CREATIVE DIRECTOR: Randall Smith
The primary objective in rebranding Ritual Chocolate was to create packaging that would be directly associated with Park City, the mountain town where it is crafted. It was also important that the new packaging be high-end enough that each chocolate bar could be presented as a gift without requiring additional wrapping. Through collaboration with the client and the team at modern8, we illustrated a total of nine unique packages, a logo, and additional promotional media used by the brand.